Pool maintenance, repair remains healthy
News
October 31, 2025
Pool maintenance, repair remains healthy
Pool Corp’s financial performance indicates new pool build spend cooling

By Marcelle Dibrell

For decades, the financial performance of Pool Corporation — the world’s largest distributor of pool and spa equipment — has served as a barometer for the overall health of the pool and spa industry. With more than 450 sales centers across North America, Europe, and Australia, distributing more than 200,000 products to approximately 125,000 wholesale customers, Pool Corp’s financial updates often mirror events within the broader service, renovation, and construction markets.

Pool Corp’s third-quarter 2025 results, released on October 23, reflected cautious optimism backed by steady consumer demand for maintenance products. The company’s financials often offer early insight into industry trends because, unlike most major industry players, Pool Corp serves both the new and existing pool and spa markets.

Pool Corporat ion divides its business broadly into new construction, renovation/remodeling, and maintenance/repair. While exact percentages fluctuate from year to year, its latest filings report that about 15 percent of 2025 sales derive from new swimming pool construction,

Figure 1. Pool Corp’s EstimatedAnnual New U.S. Pool Builds. Graph created by Service Industry News with Data compiled from Pool Corp Annual SEC Filings.

https://www.uscis.gov/working-in-the-united-states/temporary-workers/h-2b-temporary-non-agricultural-workers 20 percent from renovation and remodeling, and roughly 65 percent from maintenance and repair services. This breakdown highlights the company’s comprehensive reach — and shows how much of the pool industry’s current strength comes from maintenance and repair.

According to Pool Corp’s latest statements, although new pool construction remains below historical highs, demand for maintenance, repair, and remodeling products continues to be healthy. Following the construction boom of 2020–2021, new pool installations have declined to pre-pandemic levels and appear to have stabilized there, a trend which may be seen in Pool Corp’s yearly new pool estimates reported in its filings with the Securities and Exchange Commission (SEC) (see accompanying graph).

In its 2024 annual report, the company noted, “We estimate that new inground pool construction units decreased 15 percent from 72,000 units in 2023 to approximately 61,000 units in 2024 as demand has continued to normalize.” Compared to 2023, Pool Corp’s net sales fell by about 4 percent, which the company attributed primarily to reduced newpool activity.

The company’s first-quarter 2025 report projected that “new construction units and renovation activity are expected to remain flat compared to 2024.” That expectation has largely held true through the third quarter. High interest rates, inflation, and general economic uncertainty continue to weigh on homeowners’ decisions about large discretionary projects like new pool installations, the company said.

But even as new-pool builds flatten, Pool Corp’s strong presence in the maintenance and aftermarket sector has provided a steady buffer against market volatility. CEO Peter D. Arvan reaffirmed this strength in the company’s October 23, 2025, earnings release: “I am excited to share that our teams have maintained the momentum we established in the second quarter, delivering another solid performance in Q3,” he said. “This was fueled by consistent maintenance activity and encouraging signs of stabilization in both new pool construction and remodel.”

That steady base of recurring maintenance demand has been key to Pool Corp’s continued profitability.

Pool Corp’s Q3 2025 Numbers and What They Mean Revenue / Net Sales:

Pool Corp reported approximately $1.45 billion in Q3 2025 sales — up about 1 percent year-overyear. Though modest, that growth demonstrates stability despite a slowdown in new construction.

Earnings Per Share (EPS):

At $3.37 per share, earnings remain strong and consistent with historical performance, signaling cost control and ongoing profitability.

Full-Year Guidance: The company maintained its 2025 EPS guidance of $10.80–$11.30, a sign of management’s confidence in its maintenance-driven business model.

Gross Margin:

Gross margin held steady at roughly 30 percent, showing the profitability of recurring maintenance and chemical sales.

Recurring / Maintenance Revenue:

As stated earlier, maintenance and repair products make up about 65 percent of total revenue — a segment that remains robust and less vulnerable to macroeconomic headwinds than new construction.

Investor Confidence:

With a price-to-earnings ratio of around 28, with analysts projecting a price target around $342, roughly 13 percent above the current trading price, investors appear confident the company will continue performing well, driven by maintenance revenue stability.

Pool Corporation’s performance, as the company marks its 30th anniversary as a publicly traded company, shows resiliency. Even when new construction slows, the ongoing need to service, repair, and upgrade existing pools sustains both Pool Corp and the broader pool and spa economy, where maintenance remains a constant current that keeps the industry afloat.

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