I have really enjoyed Service Industry News ever since I subscribed 5+ years ago. There are lots of pool industry publications, Service Industry News is the only one I know of that is tailored more towards the service company instead of builders, or even large swim parks. The information provided is super relevant, always what is happening right now in our business. I always look forward to the annual surveys every year. No one else provides that kind of detail about pricing and costs, and having that information has helped me to supercharge my business, and encourage others to make changes to theirs. If you servicing pools is your business, and you can only subscribe to one trade publication, it should be Service Industry News.